Why this matters
Imagine reading a book with no chapter breaks, no page numbers, and no table of contents — just one long wall of text. That's what the page looks like to AI without these labels. With them, AI can jump straight to the main content, find the navigation, and understand the page's layout in seconds.
Hand this to the client's web person
This one lives in the site's theme code — not something to fix in the page editor. Send whoever manages the site this message:
"Hi — we had the website checked for how well AI assistants can read it, and it found that the pages are missing semantic landmarks (also called ARIA landmarks or semantic HTML5 regions).
Could you add them to the theme/template? What we need: the page wrapped so there's a <header>, <nav>, <main>, and <footer> region, each with the matching ARIA role. Nothing visible should change — this is behind-the-scenes labeling only.
We'll re-run the scan after to confirm it's fixed. Thanks!"
What "done" looks like
Nothing on the site will look different — this is invisible labeling. But the next SERAVERRA scan will stop flagging it, and AI readers will be able to navigate the page structure.
After the fix
Ask the web person to confirm when it's live, then run a new SERAVERRA scan. The structure check reads the page fresh each time.